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Older models – on the rise??

by on April 19, 2012

An article in the Daily Mail here entitled ‘The ‘rise and rise of Boomer models’. This may be over-stating the situation as it strikes me that most models are still predominantly young. Interestingly it refers to a modelling contest that is only open to ‘women over 30’ (who hardly qualify as Baby Boomers).

The piece – and the comments posted online – also touch on issues we have blogged about before: the consumer angle (whether we prefer to buy products advertised by so-called age-appropriate models) and the social acceptability or otherwise of grey hair for older women.

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